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WTF About Bob Part 6 – The Scene

Bob KleinToday is March 5, 2010. I began the journey for this new season in mid December with a trip to Colorado. Everything was new, fresh and exciting. Travel is a lot of fun, especially when snowboarding is involved. Free passes, travel paid and with some clever angles, free food is in the mix. I had a lot of energy and numerous reasons to be really excited, from a snowboarding and business perspective.

I have a huge passion for what I do. I never realized it until the drive home, somewhere between Hope, BC and Susanville, CA. When the Olympics come around, there is a sense of urgency to get snowboarding to shine on that world stage. No matter what preparations are made, nothing seems to get you ready to react at the big show. And what a show it is……Shaun White goes into and comes out of Vancouver as “the” snowboarder. Sure, there is plenty of attention sent towards Torah Bright, Hannah Teter, Kelly Clark, Scotty Lago and even those boardercrossers……who doesn’t love Seth Wescott and Nate Holland? But let’s not pretend here. Shaun White is all you need to know and NBC loves it that way.

In the fourth grade I played Charlie Brown in a Christmas play. I fell in love with acting. In the seventh grade I played Tom Sawyer and it was the most incredible experience I have ever had. To be the focus of an audience for over an hour is so uplifting, it has an intoxicating effect. After the play ran for 2 weeks, I spent a night in my bedroom crying. Tom Sawyer was my identity, my passion, my being. Just like that, all of it was gone. Who was I now that Tom Sawyer was gone? I’d have to rely on the person I really am. The insecure and fragile kid who likes to talk shit, covering up all of his internal and external shortcomings.

You would think I could share my Olympic experiences with you through my pictures and stories. I can and probably will at some point, but there just aren’t many pictures to share. The stories are uneventful and even less interesting. I could tie it all into snowboarding and what snowboarding means to me. I could relate my life experiences to sliding down snow covered mountains. But that would cheat you from the truth. The truth that everything isn’t always OK with me. Sometimes it doesn’t matter what you are doing, where you are going or who you are with. Sometimes the pain is too strong to ignore. How could this be? I’ve got everything going for me, nothing working against me. I get all the free shit I need and then some. I get to travel under the premise of serious business. I get to snowboard for free. I have an awesome family. Sometimes that’s not enough to carry me through.

People lie all the time. It’s the way the world is. If I lie and nobody suffers, is it still a lie? I’ve had people in this business lying to me for the past 15 years, at least. But that’s expected because my “adversaries” are just trying to pay less and it makes sense they will say and do anything to achieve that goal. I’ve had clients lie to me because they were afraid of how I might handle the situation. They never seem to understand the fiduciary duty I have with them. So they lie. Or stop short of telling the truth. People at companies always want to say they did what they were supposed to do. They sent the product when they didn’t. They sent the payment when they didn’t. They claimed they left a message when they didn’t. If the people at companies lie to me, the clients and I usually are on the same page, knowing we are being fed a line. But that gets turned around when the client is put into a position of not really knowing who is telling the truth. They still don’t know or understand what a fiduciary duty is. I never really worried too much about liars, I always thought they would get theirs as things catch up to them. But the liars seem to have a way of positioning themselves for success. I don’t understand. Read the rest of this entry »

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WTF About Bob Part 3: Contests

Bob KleinI travel a lot in the Winter. This year is supposed to be really exciting because of all the big time events, money and pressure on all of those pro riders. After not going anywhere for the months of October and November, I was rested and ready for the road. It’s an Olympic year, so Grand Prix events are cool again. I’ve always thought they were cool. They have the best catering of any event, Eric Webster is the most solid guy you’ll ever meet, he puts on a great show. Additionally, they are trying to accomplish multiple tasks, from a great venue for the riders to making the Grand Prix events “cool” in snowboarder terminology. I’ve always been a little confused by how “uncool” the Grand Prix events supposedly are. The people who run it are totally cool and have a long history in snowboarding. The pipes and slopestyle courses are usually really good and the events are usually very well run in terms of schedule and application of the rules.

Contests are serious business. No, really serious. To put on a Grand Prix with a pipe and Snowboarding Grand Prixslopestyle event, it costs around $200 large. So if you are in the contest business (USSA, Burton, ESPN, FIS, etc.) you don’t have events for fun. It’s a tight margin with profitability off in the distance. Any compromise on margin could turn black ink into red pretty fast. If margins dictate the sustainability of an event, these guys are far more nervous about sponsors paying in and delivering value to said sponsors. Paying sponsors get to hang banners with their logo all along the pipe and slopestyle courses. They get a number of VIP credentials so they can invite their clients to hob-nob with athletes and snowboarding’s elite. These sponsorships run in the hundreds of thousands of dollars, if not millions, especially in an Olympic year.

This is the stuff of big business and big marketing. In previous years it’s been an afterthought to make the actual snowboarding venue a good one. As consistent and good as pipes and jumps are today, they all still get their fair share of criticism. Every event has the same process: some like the pipe or course, some don’t. Discussions ensue. Decisions are made and sometimes there are changes made. By the time the finals roll around, everyone has adapted to the venue and typically rides at their highest level. ESPN will tell you they spent $1 million to get that pipe perfect in Aspen. It is a great pipe, for sure. It’s great to see consistency when that wasn’t the case 10 years ago. Read the rest of this entry »

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WTF About Bob: Part 4

My newest entry was supposed to be about how I almost made the Legendary Banked Slalom not legendary and not a banked slalom. But that’s going to need to wait. My experiences on and off a snowboard aren’t important right now. How much money or fame someone has achieved isn’t really important right now. Also what isn’t really important, but going on right now is a discussion about how far can pros take it is my focus.

As we all know, a brother in shred has gone down. It’s quite interesting to see mainstream mediakevin pearce churning out stories on a daily basis about Kevin Pearce’s injury and subsequent treatment. There are stories mentioning the outpouring of support and how his family is amazed with all of the support and love for their son and brother. I was one of the first one to two hundred people to join the “Well Wishes To Our Frend Kevin Pearce” Facebook page and I watched the membership grow at a clip of about 2,500 people each day. Today it has over 15,000 members. Read the rest of this entry »

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WTF About Bob: Part 3

bobkleinThere are obviously different approaches to deal with things. In my last installment I outlined my approach to educating people about snowboarding. For the past 20 years, I have put a lot of thought into how my views are sometimes so wildly different from another snowboarder’s views. If we are two similar people with similar backgrounds and a similar passion, wouldn’t we naturally lean in the same direction when it comes to any discussion about this shared passion?

The reasoning is there, yet the reality is quite different from this reasoning. When snowboarders began to gather at events, it appeared as if everybody was there for the same reason- to compete. I was there to compete, make a name for myself, pad my ego, party with the “stars” of snowboarding and if there was any time left over, have fun in the snow. There were some others who quickly emerged as people with a totally different approach to these gatherings. They balked at serious competition , vocally deciding to miss their scheduled run in order to hit the powder stash that was left untouched by the hundreds of serious competitors who were so focused on their victory. Ken Achenbach (Camp of Champions owner please put a link to his site here), Chuck Barfoot, Evan Feen and Bob Boyle may have been the first guys I knew that bailed on the contest run while at the contest, just to go make some powder turns. Read the rest of this entry »

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WTF About Bob: Part 2

In my last blog, I wrote about passion and how it relates to the current state of snowboarding, as well as how I believe it drives the culture. I’d like to back track a bit.
 
The opportunity to voice my opinion, tell stories, provoke thought, argument and insight is a dream for me. If I think about my passion for snowboarding, I wonder why I have such strong feelings and the desire to express those feelings. I used to be in a much different place. I used to view the outside world far different than I currently view it.
 
My life has been a fortunate one. My family is loving and supportive, my parents always encouraged independence and freedom. They also were very generous and financially supported their kid’s activities. I’m the third child of four and the youngest boy. Early on, I figured out a way to manipulate my parents, brothers and sister. I had a temper and if I didn’t get to go to McDonald’s when the rest of the family wanted to go to LaBarbara’s, I’d sit in the car protesting and sulking. My parents always said the same thing: “you’ll cut off your nose to spite your face”. I never really understood what that meant. It’s pretty clear to me now. I was more than willing to stand my ground, even knowing I was suffering because of my stubborn attitude. I was a white, spoiled kid living in Brentwood. My parents didn’t pay for everything because they felt guilty or to keep us busy. They both came from poor families and in my mom’s case, her childhood was not so nice. There was abuse and violence and alcohol and all that bad crap. Read the rest of this entry »

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WTF About Bob – Passion Lives Here

So I hang out with Smokin Jay more than I should. Smokin Jay is Jay Quintin, long time pro snowboarder and one of the first riders to have a pro model in the early 90’s. He rode for Kemper, G&S and then Black Flys decided to make snowboards. Jay was buddies with those guys and they made him a pro model. They don’t call him Smokin Jay for nothing. His Black Flys pro model had sublimated graphics with numerous pictures on it. The pictures were all things marijuana- pipes, papers, weed leaves, all that type of stuff.

In those days there were clearly two camps in the snowboard industry. Those who wanted to advance snowboarding into some sort of “legitimate” sport and business. And those who just wanted to ride and live the lifestyle of a snowboarder. It would appear that not much has changed, but actually, a lot has changed. Each respective camp has ramped up their cause and the arguments each camp brings to the table have been refined again and again. Read the rest of this entry »

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